DISCOVERING STANDARD BARBER STORES: UNDERSTANDING THE REASONS BEHIND MEN GOING BACK TO THE BARBER STORE EXPERIENCE

Personnel Author-French GibsonAs you enter the relaxing ambiance of a standard barber shop, the familiar aromas of bay rum and leather greet you, promptly evoking a feeling of nostalgia. The soft hum of clippers and the audio of small talk between barbers and clients produce an inviting ambience that seems like a resort from the hustle and bustle o